What a time to be alive: as technology advances, we're all hurtling at lightning speed toward a new economy and a new way of working. The eight-hour workday seems to be going the way of the dinosaur while desktop computers are becoming a scarce sight. A tell-tale sign of this shift is the continued growth of the contract worker sector—the freelancer who works in the so-called "gig economy," often offering services and expertise from home. Intuit predicts that by 2020, 40% of the U.S. workforce will be made up of freelancers.
It's 2018 - visuals and videos are the hottest trends for connecting with your customers. Naturally, then, Instagram is playing a more prominent role in daily business life than ever before. So if your target audience is on Instagram, how are you reaching them?
I am just now getting out of my holiday funk. It seems that the time between Dec 22nd and Jan 2nd are a blur of celebrations, family gatherings, shopping, and some general laziness. Whatever is on a to-do list can wait until next year.
Remember the days of a “family computer”? Where did yours sit? The kitchen, your bedroom...or did your family have a computer room? By the mid-to-late aughts, most of us had wireless Internet in our household. This made it so that Mom or Dad could answer emails on the couch or the kids could pretend to do homework in their room as they watched the early days of YouTube unfold.