The Trusty Oak Post

More Hands on Deck: Cabéza Advertising Case Study

Texas-based advertising and marketing agency Cabéza Advertising was growing in 2017, taking on more clients and expanding their offerings. Founder and CEO José García knew he needed more hands on deck and wanted to hire dependable administrative and marketing help. 

José wanted more marketing insight and administrative assistance, and a Trusty Oak Virtual Assistant turned out to be the ideal long-term solution to his business needs. José started out with one VA, Sonia Singh, and added an additional marketing VA, Caty Smart, as his company continued to grow. 

Why Real Estate Agents Should Hire a Virtual Assistant

Before You Say It... 

You CAN afford an assistant. Trusty Oak offers some great options for every level of need. The best part? You're paying for only the time spent on your business. You're not paying for lunch breaks, social media breaks, or time spent chatting with co-workers—let alone 40 hour work week paychecks! Read more about how a virtual assistant is more affordable than a full-time employee in one of our most recent blog posts. 

Stop the Inbox Floods: 6 Tools to Use Instead of Email

Twenty years ago, everyone was shifting from snail mail to email and from Rolodex to Excel. Then came the internet, and with it a revolution in communication and time management for businesses. However, as much as email is lauded as a revolutionary communication tool, it still has its fallbacks. According to Kira Newman, “We receive more than 100 work-related emails per day, and the rate is growing." 

2 Incredibly Simple Ways to Increase Organic Web Traffic

Search Engine Optimization (SEO) can seem like an enigma to business owners, especially if it's not your expertise. But increasing organic web traffic doesn't have to be complicated, and it doesn't have to involve an enormous amount of effort. Today, I'd like to share two free ways you can create more organic traffic for your website. 

DIY Must-Have Tools for Founders: How to Launch Your Business to Success on $2,244 or Less!

As a founder who is passionate about every aspect of my company, I often catch myself talking a lot about my work when socializing. Somehow conversation always gravitates back to business because I truly love what I do every day, so much so, that I'd even venture to say I'm having fun!

Are Virtual Assistants More Affordable Than Traditional Employees?

One of the main questions any business owner asks themselves before making a decision is “Will this save me money?” Staffing is one of the largest expenses a company can incur, and many entrepreneurs wonder whether there's an option other than hiring traditional employees. A virtual assistant can be the affordable solution when you have staffing needs but aren't ready for traditional employees. 

5 Tools to Up Your Remote Collaboration Game

Emails, phone calls, impromptu meetings at someone's desk — these are all tools used daily in the office, and it works reasonably well. But when you step outside of the office to work remotely or add a remote member to your team, these tools cause chaos, and some are useless altogether. Emails pile up, phone calls are nearly impossible to fit into everyone's schedule, and impromptu meetings can't be quite so impromptu. I've run into this as a Virtual Assistant at Trusty Oak, and I'm here to share my favorite tools for improving remote collaboration.

7 Tips for Writing Killer Marketing Emails

Many business owners either fear writing marketing emails, or don’t know where to start. Our advice? Let emails and marketing be fun. There’s a phrase we stick to that encompasses the way we do our marketing here at Trusty Oak: “Market like a human." This concept has produced wonderful opportunities for our brand.

These days, the only emails consumers don't automatically delete are ones that can capture our attention and provide value. So how do you provide value and keep your consumers reading your content? Here are seven tips to write killer marketing emails.

Providing Structure and Support: ATX Web Designs Case Study

In 2017, Austin-based ATX Web Designs was experiencing what every business owner wishes to experience: growth.
ATX Web Designs was also experiencing the ever-increasing demands of an expanding business, and CEO Daniel Griggs knew he needed to start looking for help. Daniel was looking for administrative assistance and structure but wasn't ready to take on a full-time employee. With experienced and skilled virtual assistants, Trusty Oak was the solution he had been looking for. 

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