Search Engine Optimization (SEO) can seem like an enigma to business owners, especially if it's not your expertise. But increasing organic web traffic doesn't have to be complicated, and it doesn't have to involve an enormous amount of effort. Today, I'd like to share two free ways you can create more organic traffic for your website.
As a founder who is passionate about every aspect of my company, I often catch myself talking a lot about my work when socializing. Somehow conversation always gravitates back to business because I truly love what I do every day, so much so, that I'd even venture to say I'm having fun!
One of the main questions any business owner asks themselves before making a decision is “Will this save me money?” Staffing is one of the largest expenses a company can incur, and many entrepreneurs wonder whether there's an option other than hiring traditional employees. A virtual assistant can be the affordable solution when you have staffing needs but aren't ready for traditional employees.
I’ve noticed a trend in small businesses and CRM use: many people start by using a spreadsheet or invoicing software like QuickBooks and think they’ll be fine. You may think you don’t need a CRM because you have plenty of contacts in QuickBooks or on a spreadsheet. In my experience, no matter how big your business is now, you should be using a CRM.
Besides the plethora of tools that technology provides, it also allows for the opportunity to work with a virtual assistant. A virtual assistant is a professional (yes, we're real live people, not artificial intelligence!) who can help you with your business needs and works remotely, but is only an e-mail or phone call away. There are many ways to utilize a VA (virtual assistant), but here are three main ways to consider how a VA can help you with your business.
Anyone who has ever worked in a law office knows how crazy it can get with court dates, discovery deadlines and the like. It’s a challenge to know exactly how to manage it all. I worked in one law firm that used an old-fashioned Rolodex and Post-It notes to remind themselves of deadlines (eek!). Fortunately, technology has made it much easier for attorneys and their staff to keep everything organized and on-time.
If you're new to using a virtual assistant, it might be a little confusing at first to think of the things a VA can take over for you. You may even be concerned that delegating doesn't fit your budget, so you're stuck doing everything by yourself until you can grow your revenue.